Buffalo Grove, Ill. (April 3, 2025) - In recognition of outstanding performance and dedication, Turface Athletics (a division of Profile Products, LLC), a trusted leader in sports field maintenance solutions for over 50 years, proudly announces the recipients of its 2024 Distributor Awards. These awards celebrate the distributors and representatives who have demonstrated exceptional growth, endurance, and loyalty, contributing to our continued mission of providing safer, playable fields.

"For over five decades, Turface Athletics has been at the forefront of providing high-quality infield and turf conditioners, mound and packing clays, and hands-on educational resources for groundskeepers, coaches, and volunteers. Our commitment to quality and performance has helped create safer, more playable fields, with the invaluable support of our exceptional distributor network," said Jason Lovell, VP of Clay Technologies.

The 2024 Distributor Awards recognize top-performing distributors in five categories:

Grand Slam Growth Award: Recognizing the distributors with the highest volume growth in tons over the prior year. Winners: WS Connelly, GreenPoint Ag, Newsom Seed, SiteOne Landscape Supply, Burnett Athletics.

Ace Award: Celebrating individual representatives who achieved the highest growth based on their sales performance. Winners: Josh Murray, Conserv FS; John Morgan, SiteOne Landscape Supply; Darren Shuman, Northern Nurseries; Brian Hammer, SiteOne Landscape Supply; Elton Chapman, Burnett Athletics.

Grit Award: Honoring second or third-tier distributors who have demonstrated consistent endurance and steady business growth. Winners: AgraTurf, Pro Chem Sales, Pioneer Athletics, G & S Solutions, Atlanta Athletics.

Matt Levinson of Atlanta Athletics, shared, "As a small business, receiving the Turface Grit Award is an incredibly validating achievement. It's hard to imagine a greater compliment on our way of conducting business than to be described as having Grit! We are very grateful to Turface and John Ferguson for their support and recognition with this award."

Elite Team Award: Awarded to the distributor with the highest dollar growth over the prior year. Winner: SiteOne Landscape Supply.

Legacy Award: Recognizing a distributor leader who has exemplified loyalty, commitment, and exceptional service to the industry. Winner: Don Brasseaux, Ewing Outdoor Supply.

"We are incredibly proud of our distributor network and the remarkable results they continue to deliver. These awards celebrate the hard work, passion, and commitment to excellence that each of these individuals and companies demonstrate every day," said Josh Marden, Director of Sports Fields, Profile Products, LLC.

As a company that has been trusted by sports field professionals for over 50 years, we remain committed to supporting the people and businesses that help maintain safe and playable fields across the country. We look forward to continuing our partnership with these exceptional distributors and to growing together in the years ahead. To view photos of all award recipients, explore the media gallery.

What our Distributors had to Say

Ace Award – Conserv FS

I'm truly honored to receive the ACE award from Turface Athletics. We have a great partnership that has been getting stronger year over year. Looking forward to many more successful years together!

- Josh Murray, Conserv FS

Grit Award – Agra Turf

I want to take a moment to personally thank you for taking the time to recognize our commitment to our joint business ventures with the Grit Award. We truly value our partnership and appreciate the trust you’ve placed in us over the years.

As we move forward, our focus remains on delivering the level of service and reliability you expect from us. We’re excited to help make this season even bigger, better, and greener for both of our businesses. Our success has been directly the result of your support and availability to help us learn and promote the Profile Turface line of products.

Once again, thank you for your trust and partnership. We look forward to growing and achieving success together. Our Award is proudly displayed in a showcase in the entrance to our business.

- Rodney Fisher, President, Agra Turf Inc.

Grand Slam Growth Award – Burnett Athletics

Burnett Athletics Inc. is honored to receive the Grand Slam Growth Award from Turface. Burnett Athletics Inc. values its longstanding partnership with Turface and we are grateful for their outstanding products and first-class customer and distributor support.

- Brian Smith, Burnett Athletics Inc.

Ace Award – Elton Chapman, Burnett Athletics

I am proud to have won the 2024 Ace Award. Thank you to Turface for the recognition. Always great to be able to work hand in hand with Turface Athletics to distribute a stellar product.

- Elton Chapman, Burnett Athletics Inc.

Grit Award – Atlanta Athletics

As a small business, receiving the Turface Grit Award is an incredibly validating achievement. It's hard to imagine a greater compliment on our way of conducting business than to be described as having Grit! We are very grateful to Turface and John Ferguson for their support and recognition with this award.

- Matt Levinson, Atlanta Athletics